{"id":11135,"date":"2022-11-21T08:46:26","date_gmt":"2022-11-21T08:46:26","guid":{"rendered":"https:\/\/temp.testpoint.it\/?page_id=11135"},"modified":"2022-11-30T18:24:26","modified_gmt":"2022-11-30T18:24:26","slug":"in-hall-test","status":"publish","type":"page","link":"https:\/\/www.testpoint.it\/en\/in-hall-test\/","title":{"rendered":"In hall test"},"content":{"rendered":"

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In hall test<\/h2>\n

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It is one of the different techniques of product testing, where respondents test one or more products at specifically designed and equipped rooms for market research (called facilities or central locations).\nRespondents, mainly pre-recruited, go on specific days and times to the venue: the methodology \u201cin hall test\u201d is preferred when it is crucial that the products are stored, prepared and served to all the respondents in all the areas involved in the test in the same way, or in case of delicate samples (fresh products, for example) or prototypes.\nIn this way, product preparation is entirely carried out by expert staff; the questionnaire can be administered by an interviewer or self-completed by respondents, on paper or tablet\/pc.<\/p>\n<\/div>\n

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In hall test In hall test\u00a0\u00e8 una tecnica di\u00a0product test\u00a0nella quale gli intervistatori testano uno o pi\u00f9 campioni in uno spazio specificamente progettato ed attrezzato per le ricerche di mercato (definito facility o central location).Il campione di intervistati, prevalentemente pre-reperito, si reca presso la central location in giorni ed orari prestabiliti: la metodologia,\u00a0in hall test, […]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-11135","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.testpoint.it\/en\/wp-json\/wp\/v2\/pages\/11135","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.testpoint.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.testpoint.it\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.testpoint.it\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.testpoint.it\/en\/wp-json\/wp\/v2\/comments?post=11135"}],"version-history":[{"count":3,"href":"https:\/\/www.testpoint.it\/en\/wp-json\/wp\/v2\/pages\/11135\/revisions"}],"predecessor-version":[{"id":11850,"href":"https:\/\/www.testpoint.it\/en\/wp-json\/wp\/v2\/pages\/11135\/revisions\/11850"}],"wp:attachment":[{"href":"https:\/\/www.testpoint.it\/en\/wp-json\/wp\/v2\/media?parent=11135"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}